Cold Email That Gets Replies

ET
@Emma Thompson
4 days ago
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Write a cold outreach email to {{prospect_role}} at {{company_type}}.

My Offering

  • Product/Service: {{my_product}}
  • Value Proposition: {{value_prop}}
  • Key Differentiator: {{differentiator}}

Goal

{{goal}}


Email Requirements

Subject Lines (3 Options)

  • Under 40 characters
  • Personalized when possible
  • No spam trigger words
  • Create curiosity without clickbait

Email Body

Opening Line

  • Show you've done research
  • Reference something specific about their company/role
  • NOT: "I hope this email finds you well"

The Problem

  • One sentence about a challenge they likely face
  • Make it specific to their role/industry

Your Solution

  • One clear value proposition
  • Focus on outcomes, not features
  • Include a proof point (stat, case study)

Social Proof

  • One sentence showing credibility
  • Similar company or recognizable name

Call-to-Action

  • Low-friction ask (not "buy now")
  • Specific time options
  • Easy to say yes to

Format Rules

  • Under 100 words total
  • 2-3 sentences per paragraph max
  • One CTA only
  • Professional but conversational

P.S. Line (Optional)

  • Add additional value or create urgency

Personalization Variables

Provide 3 placeholder suggestions for personalization based on:

  • Recent company news
  • LinkedIn profile details
  • Industry trends

Variables 6

Prospect Role {{prospect_role}}
e.g., VP of Marketing, CTO, Head of Sales
Company Type {{company_type}}
e.g., Series B SaaS startup, Enterprise retail company
My Product/Service {{my_product}}
e.g., AI-powered sales intelligence platform
Value Proposition {{value_prop}}
e.g., Reduce time spent on research by 80%
Key Differentiator {{differentiator}}
e.g., Only solution with real-time buying signals
Email Goal {{goal}}
e.g., Book a 15-minute demo, Get a reply, Start a conversation